Strategic content partnerships for holistic health brands — built on a Master's in Marketing, 10+ years of corporate expertise, and an unfiltered love for the products that actually transformed my wellbeing.
Hey — I'm Navannah. A Denver-based marketing professional with a Master's in Marketing & Communication Management and over a decade in corporate brand strategy and sports marketing. I know what makes content convert. And now I use that knowledge to create wellness content that actually resonates.
I started Project Unprofessional because the holistic health brands I genuinely love deserve authentic voices — not polished, aspirational content nobody believes. My supplement stack, my clean beauty routine, the deodorant that survives my HIIT classes — I make content about products that are part of my real life.
As a mental health advocate, active lifestyle enthusiast, and clean beauty devotee living at altitude, I connect naturally with the health-conscious consumer who does their research before buying. If your brand is ready for content that feels native, builds trust, and moves people — let's talk.
Every video is grounded in marketing strategy and lived wellness experience — because content that performs is content that's real.
From adaptogens and greens powders to electrolytes and gut health — I create evidence-informed wellness content rooted in my actual daily routine. Perfect for brands targeting health-conscious, high-achieving consumers ready to invest in their wellbeing.
Ingredient-aware, result-driven beauty content from someone who's battled acne, researched every product, and built a routine that works. I speak to the conscious consumer who refuses to compromise between performance and clean formulas.
Sustainable lifestyle, fitness, fashion, and the everyday tools that support a high-performance, low-tox life. Whether it's surviving altitude workouts or building a zero-waste vanity — I bring an authentic Colorado active-lifestyle perspective.
Short-form video designed to feel native in the feed, build genuine trust, and move health-conscious audiences to act — for brands I actually use and love.
Authentic "I can't believe I used to do it the hard way" format for AG1. Speaks to high-achievers overwhelmed by supplement stacks — 75 ingredients, one scoop, done.
"Reasons I Love" format for Black Girl Sunscreen — zero white cast, confidence-boosting protection, and moisturizing benefits. Speaking directly to melanin-rich skin consumers the beauty industry has historically ignored.
Testimonial for Studio Era targeting high-achievers with decision fatigue. A marketer's take on user experience — removes the friction of starting, delivers real results in 30 minutes.
Problem-Agitate-Solution format for Transparent Labs electrolytes. Anchored in a real Colorado high-altitude training experience — clean ingredients, no sugar, night-and-day energy difference.
POV storyline for Wild's aluminum-free, refillable deodorant — proven through 45 minutes of HIIT. Speaks to the sustainability-conscious consumer who refuses to sacrifice performance for the planet.
Voiceover content for Clean Skin Club's bacteria-free face towels. An honest account of 15+ years battling acne and finally finding the missing piece — deeply relatable for sensitive skin consumers on their wellness journey.
If your holistic health or wellness brand is ready for content that feels authentic, converts health-conscious consumers, and actually reflects how people live — let's find a time to connect.